Shopping. What images come to mind with the thought? With Black Friday just a few days behind us, you probably had envisioned hoards of people crowding into big-box stores to get deals on the latest and greatest items. While Black Friday is arguably one of the most important sales days of the year, there was another day over the weekend that was equally â if not more â important: Small Business Saturday. This day celebrates the small businesses that make up the communities all over the nation and encourages consumers to shop locally owned. For small businesses, getting recognized the other 364 days of the year can be a challenge. How can a small business stand out from the âbig guys?â Social Media!
Small businesses are what make our communities so special and unique. Here are some reasons why using social media is vital for these businesses.